Haylo Data

1st Party Data + High-Quality Content + Geo-Based Technology = Smarter Marketing

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1st Party Data. High-Quality Content. Geo-Based Technology.
It All Adds Up to Smarter Marketing.

The Haylo suite of products marries Haymarket’s healthcare expertise with leading data-driven advertising solutions to create custom programs for Pharma brands that reach both HCPs and consumers outside of our endemic network, across all digital devices.

Our Reach

Haymarket Media has a rich database of more than 2.2 million healthcare professionals including clinicians in all specialties, nurse practitioners, physician assistants, pharmacists, and nurses. In addition to email and other channels,  we have a wide range of first- and third-party data attributes to reach validated HCPs.

Professions/SpecialtiesAddress DetailsDiagnosis InformationContent Consumption Habits & AffinitiesPrescribing Information

Products

The healthcare advertising space is filled with fragmented data. Haylo was created to make sense of it all. Built on Haymarket Media’s 30 years of healthcare experience, our data structure transforms disparate data points into actionable solutions, providing Pharma advertisers the ability to strategically engage with high-value HCPs and relevant consumers.

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Haymarket Medical Network

The Haymarket Medical Network is composed of 18 leading healthcare specialty properties where advertisers activate impactful campaigns via our Haylo Data platform that reaches millions of verified HCPs and consumers alike.

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